The Bridge SI
Adapt and survive
The Bridge SI change management and performance improvement consultancy. Ecru work closely with the Bridge SI to develop their online brand presence and to facilitate maximum exposure to potential clients on the world wide web.
The Bridge are a dynamic company with wide ranging expertise over many different business areas. The challenge was to develop a site that provided information to the target client group in an engaging manner that conveyed the professionalism of the company in an attractive manner. The Bridge’s target audience of company chief executives are a notoriously difficult group to engage.
Ecru’s extensive experience in search engine optimisation, target marketing and expertises in both design and copy writing skills have contributed to the success of this site.
The Bridge SI site achieves three vital objectives:
- It is written with the target audience in mind. It does not waffle but gives essential information in a concise and easy to read style which does not patronise the reader.
- It has a tightly controlled web marketing strategy to ensure that it consistently achieves a high profile in a strongly contested search engine environment.
- It is regularly revised and updated to ensure that it reflects current thinking and expertise.
Ecru have an ongoing and productive working relationship with the Bridge which has helped the Bridge develop and expand their portfolio of clients.
We are currently mid way through a complete rebuild of the Bridge website, but you can see their current site at thebridgesi.co.uk
Talk to Ecru about your website project now. Email us or call us on 01702 475 170 for a friendly chat.

